B
Benchmark
Definition
(Context: Technology Management)
1. A measurement or standard that serves as a point of reference from which process performance is measured.
2. Benchmarking is defined as the process of measuring products, services, and processes against those of organizations known to be leaders in one or more aspects of their operations. Benchmarking provides necessary insights to help you understand how your organization compares with similar organizations, even if they are in a different business or have a different group of customers.
Reference:
1. GAO
2. What is Benchmarking? Technical & Competitive Benchmarking Process | ASQ